ARBELLA  

This bar project from Chicago came to us with a name and a story behind. Arbella was a famous vessel in the USA known for, among other things, transport 3 times more wine than water during the colony time. The intention behind the logo is to make an atemporal typography taking naval elements, and to take them to a modern context without having discrepancies between the quoted period. A sober color palette accompany the logo and ends up elevating the brand towards a mature luxury.